Mall of the Emirates, the ultimate leisure, entertainment and shopping resort opened in September 2005. Strategically located in the heart of what is now deemed 'New Dubai', this 223,000 square metre centre offers a full range of shopping, leisure, and entertainment.
 

Mall of the Emirates features 520 international brands, including department, fashion, lifestyle, sports, electronics and home furnishing stores and the largest Carrefour in the city. The compelling family leisure offerings include a Magic Planet family entertainment area, a 14-screen multiplex cinema, the world-renowned Ski Dubai, a five star Kempinski Hotel, The Pullman Dubai Hotel, the Mall's 500-seat DUCTAC community theatre and accompanying arts centre, and over 85 coffee shops and restaurants.

Mall of the Emirates is a landmark development within the MAF Properties portfolio welcomed over 31.3 million visitors in the calendar year of 2010, thanks to its burgeoning reputation amongst residents and tourists alike.